About Viamour

Viamour is the operating brand behind a portfolio of AI-generated short-form video channels. Each channel keeps its own name, character, and audience — Viamour is the entity that runs the shared production pipeline and holds each platform's developer integration behind them. Viamour is operated by Dead Serious LLC.

The pipeline

Every episode goes through the same four steps, for every channel:

Concept. A short-form episode concept and script is developed for that channel, informed by past performance and current platform trends.

Generation. The episode is generated with the video engine, an AI video generation platform, from a detailed text prompt — no stock footage, no templates, no human actors.

Review. Every generated episode is reviewed by a human before it goes out, including its caption, title, and tags for each destination platform.

Publishing. The approved episode is published straight to TikTok, YouTube, Instagram, and Facebook, directly from Viamour to each platform. There's no manual re-uploading and no third-party scheduling tool in the loop.

Why we built this

Short-form video is naturally suited to AI generation: each piece is short, self-contained, and can be visually expressive without relying on legible on-screen text, which AI video models still render unreliably. Some of Viamour's channels, like Marmalade Pixels, are silent and tell their stories through action, timing, and expression alone. Others, like Murray, use a speaking character. Either way, the story is built to land in a few seconds.

Connecting your accounts

Every platform Viamour publishes to is connected the same general way: a channel's own account signs in and approves the connection directly on that platform's own screen — never Viamour's. Viamour never sees or stores a password, the connection only ever touches that one account, and it's only ever used to act on that account's own behalf — publishing its own content and reading its own performance data back. Here's how that works on each platform:

TikTok. Sign in and approve the connection on TikTok's own screen. Once connected, it's used to publish that account's videos and to read that same account's own stats (views, likes, comments, shares), shown live on the Analytics page.

Instagram. Connects a professional (Business or Creator) Instagram account through Meta's own login. Used to publish that account's Reels and to read that account's own performance — reach, likes, comments, saves — after each post, shown live on the Analytics page.

YouTube. Connects a channel through Google's own sign-in. Used to upload videos to that channel and to read that channel's own performance data — views, watch time, subscriber growth — straight from YouTube's own reporting, shown live on the Analytics page.

Facebook. Connects a Page through Meta's own login, the same screen Instagram uses. Used to publish that Page's Reels and to read that Page's own video performance afterward, shown live on the Analytics page.

See our Privacy Policy for the specific detail on what's requested and how it's used.

Want this for your own brand?

The same pipeline described above is now available, in beta, to a small number of outside creators and businesses. If you'd like AI-generated video content produced and published for your own brand the way it is for Marmalade Pixels and Murray, get in touch.